Silverpush x Epitaph Study with Lumen Research on YouTube Context
New findings from Silverpush and Epitaph confirm strong attention performance for YouTube Context ads.
Full ArticleTrend Intelligence Platform from Silverpush Boosts Contextual Targeting
Silverpush’s latest Trend Intelligence Platform turns live trends into contextual signals to drive smarter ad performance.
Full ArticleSilverpush Releases Trend Intelligence Platform for Contextual Advertising
Silverpush unveils a Trend Intelligence Platform that turns real-time trends into contextual signals for smarter ad targeting.
Full ArticleNasir Khawaja, Silverpush VP DACH, on DSP & Ad Intelligence
Silverpush VP DACH Nasir Khawaja discusses how contextual and strategic intelligence now shapes campaigns before DSP activation.
Full ArticleSilverpush & Dentsu Digital on YouTube Ads: Context & Moment Strategy
Silverpush and Dentsu Digital discuss shifting YouTube ad planning toward context and viewer moments in this expert interview.
Full ArticleDabur Odomos Seasonal Activation Achieves 86.95% VCR via Silverpush Contextual Targeting
See how Dabur Odomos used Silverpush contextual targeting to drive high engagement and an 86.95% video completion rate.
Full ArticleSilverpush Nasir Khawaja on AI’s Impact on YouTube & CTV Strategy
Silverpush’s Nasir Khawaja highlights why AI is redefining video strategy, influencing contextual advertising, YouTube planning, and connected TV performance measurement.
Full ArticleSilverpush & Airtory Launch Creative Studio to Scale Social Video into YouTube & CTV Ads
Silverpush’s latest Creative Studio, powered by Airtory, transforms social video into optimized YouTube and CTV ad formats - simplifying cross-channel video advertising.
Full ArticleSilverpush 2025 Report: YouTube’s Impact on Shopper Behavior
Discover insights from Silverpush’s 2025 Retail & Ecommerce Report on how YouTube is shaping consumer journeys and influencing retail decisions at scale.
Full ArticleSilverpush & Adsquare Partner on YouTube Ad Measurement
Silverpush and Adsquare team up to link YouTube ads with real-world foot traffic, bringing contextual intelligence and location measurement to global campaigns.
Full ArticleSilverpush AI-Powered Festive Ad Solutions to Boost Consumer Engagement
Silverpush launches AI-driven ad solutions to help brands stand out during India’s festive season, connecting with consumers at the right moments across mobile and CTV.
Full ArticleSilverpush Expands in Japan with AI-Driven CTV & Social Video Solutions
Silverpush CEO Hitesh Chaura and Japan Manager Sai Nakano share how AI-powered solutions are transforming contextual advertising, campaign automation, and video advertising in Japan.
Full ArticleSilverpush Expands Leadership in DACH Region
Silverpush appoints Nasir Khawaja as VP DACH to drive rapid growth in Germany, strengthening its leadership team after record market success in 2025.
Full ArticleSilverpush Launches AI Upgrade for Smarter Advertising
Silverpush introduces AI-powered upgrades to its Mirrors platform, helping brands automate, optimise, and scale contextual ad campaigns across YouTube, social & programmatic.
Full ArticleLloyd Becomes India’s First Brand to Use an AI Sales Agent in Campaign with Silverpush Zimmer
Lloyd, with WPP Media and Silverpush’s Zimmer, becomes the first brand in India to deploy an AI Sales Agent in a campaign, redefining digital consumer engagement.
Full ArticleMarTech Interview: Sarah Larkin, Silverpush, Shares Her Take on the Future of Personalized Advertising
In a recent interview with Martech, Sarah Larkin, US Sales Director at Silverpush, shares insights on how understanding target audiences and leveraging personalization can boost ad engagement.
Full ArticleSilverpush Expands Across Europe with Presence in Seven Countries
Marking a major milestone, Silverpush grows its European reach, bringing advanced advertising solutions to seven countries across the continent.
Full ArticleFirst in the Market: Silverpush Brings Contextual Intelligence to TikTok Advertising
Silverpush launches Mirrors for TikTok—an AI-powered solution helping brands run contextually relevant, brand-safe TikTok campaigns at scale.
Full ArticleWhy Advertisers Must Treat YouTube as TV | Silverpush’s Take at Video Rise 2025
At Video Rise 2025, Silverpush’s Alexander Debenham-Burton discusses the merging of YouTube and TV, and why brands must adapt to this viewing shift.
Full ArticleSilverpush CEO on How AI Is Reshaping the Ad Ecosystem
In a recent interview with Beet TV at CES 2025, Hitesh Chawla, the CEO of Silverpush, discussed how context technology and real-time AI agents will transform the advertising industry.
Full ArticleTransforming Digital Advertising and CTV: Insights from Senior Programmatic VP at Silverpush
In a recent interview with Ad Tech Today, Abhimanyu talks about his move to programmatic advertising and how AI and CTV trends are shaping personalized video advertising.
Full ArticleSilverpush Appoints New County Director in the Philippines
Silverpush expands in the Philippines, appointing Wiwa Cajumban as Country Director to drive growth in AI-powered advertising and contextual targeting solutions.
Full ArticleSilverpush Appoints Towfiq Ali to Lead Silverpush’s Sales in South India as Sales Director
Silverpush appoints Towfiq Ali as Sales Director to strengthen its presence and drive growth in the South Indian ad market.
Full ArticleSilverpush Names Aom Wasinee Chongmeesuk as Thailand Country Director
Silverpush appoints Aom Wasinee Chongmeesuk as Country Director to drive innovation and growth in Thailand’s adtech market.
Full ArticleSilverpush Appoints Aom Wasinee Chongmeesuk to Lead Innovation in Thailand's Ad Industry
Silverpush is thrilled to announce the appointment of Aom Wasinee Chongmeesuk as Country Director to drive innovation and technology in Thailand's advertising industry.
Full ArticleSilverpush Strengthens Australian Presence with New Sales Director, Jarryd Gaggin
Silverpush appoints Jarryd Gaggin as Australia's national sales director to expand Silverpush's presence and drive growth in the Australian market.
Full ArticleSilverpush Brings Contextual Video Targeting to Japan: Special Interview
Hitesh Chawla and the Japan team in an exclusive interview discuss the rising demand for AI-driven video ad solutions in Japan and their vision to establish Silverpush as a market leader in the region.
Full ArticleFrom Months to Days: AI's Role in Rapid Ad Optimization
Discover how AI is revolutionizing ad optimization, transforming a process that once took months into actionable insights in just a few days.
Full ArticleTransforming AdTech with Contextual Intelligence & Creative Strategies
Discover how contextual intelligence and creative optimization are revolutionizing digital advertising. Learn how AI, VR, and new ad formats drive increased engagement and ROI for businesses in the evolving digital landscape.
Full ArticleAI-Powered Video Targeting: Silverpush’s David Agnew on the Future of Advertising
Explore how AI is set to revolutionize video advertising by analyzing content for better targeting. Silverpush's David Agnew shares insights on AI-driven marketing strategies and the potential for deeper viewer understanding.
Full ArticleContextual Targeting for Better YouTube Ads
Paul Briggs, SVP Europe, Silverpush in conversation with VideoWeek at Cannes Lions 2024 reveals how contextual targeting on YouTube can reduce waste and boost ad relevance. Explore insights from his interview.
Full ArticleSilverpush Elevates Chaitanya Sinha to Vice President for South East Asia
Silverpush is proud to announce the promotion of Chaitanya Sinha to the position of Vice President for South East Asia.
Full ArticleSilverpush's CEO Hitesh Chawla on AI-Powered Global Expansion and Future Innovations
In an exclusive interview at the Cannes Lions 2024, Silverpush's CEO Hitesh Chawla discusses the company's impressive growth trajectory, fueled by AI and a focus on contextual advertising.
Full ArticleAI-Powered Contexts will be a Substitute For Cookies - exchange4media
Hitesh Chawla, Founder & CEO, Silverpush, shared his insights on how first-party data and context are key in the cookieless era for effective ad targeting and brand safety.
Full ArticleWataru Nakano is very excited to expand contextual advertising foundation in Japan with Silverpush
Silverpush, a global leader in contextual advertising, has appointed Wataru Nakano as Country Manager for Japan, marking its re-entry into the Japanese market.
Full ArticleSilverpush re-enters Japan Market, Appoints Wataru Nakano as Country Manager
Silverpush, a global leader in AI-driven contextual advertising technology is pleased to announce its re-entry into the Japanese market with the appointment of Wataru Nakano as Japan's country manager.
Full ArticleGoogle Implements First Test Globally to Phase Out Third-Party Cookies
On January 4, 2024, Google initiated its strategy to eliminate third-party cookies. In a phased approach, it will initially disable third-party cookies for 1% of users worldwide for testing purposes.
Full ArticleBrands’ are wasting $73bn of adspend on unsuitable digital ads during festive period
Over the last two years, global brands have spent over $600 million (£482 million) on ads that are deemed “digitally unsuitable” during the final quarter of the year.
Full ArticleSilverpush Acquires Vidgyor to Fuel its CTV Capabilities
Silverpush, a global contextual advertising leader, has announced the acquisition of Vidgyor, a media technology company that offers solutions for monetization on digital to broadcasters & video content creators.
Full ArticleGoogle’s Video Ads Violate its Standards; Report Claims the Tech Giant “Misled” Buyers
According to some reports, Google Video Partners’ placements on third-party sites violated Google’s standards about 80% of the time.
Full ArticleSilverpush Launches Contextual Planning Tool Powered by Generative AI
With this launch, Silverpush has strengthened its contextual offering ‘Mirrors’, boosting the cookieless targeting space with next generation AI capabilities.
Full ArticleSilverpush and PubMatic Announce Partnership to Revolutionize Digital Advertising in the APAC
Two main leaders of the adtech industry unite to empower advertisers with advanced data-driven tools.
Full ArticleW3C Opposes Google’s Proposals for Handling Cookies in Chrome
The W3C division has denied Google’s Topics API proposal, which was presented in the previous year with the intention of replacing third-party tracking cookies in Chrome.
Full ArticleMeta Violates GDPR with Non-Compliant Targeted Ad Practices, Earns Over $400 Million in Fines
Meta has been once again hitting with a major GDPR violation. As of January 4, 2023, Meta has earned itself a fine of more than $400 million for its latest data privacy misstep.
Full ArticleThe Future of CTV: Drive Audience Engagement with New Ad Formats
2021 was a record year for CTV. At least one CTV device could be found in over 80% of American homes, and the CTV budget is expected to double by 2026.
Full Article